digital experience platform

As Noel Tock explained at WordCamp Europe 2018, we’ve potentially hit “peak WordPress”. With that in mind, some are now looking forward to the next evolution of the platform. While no one can say for sure what the future holds, a ‘Digital Experience Platform’ (DXP) looks to be the latest method of reaching fresh customers. This is a strategic way of taking preexisting techniques and finding a modern, cohesive framework for them to coexist in. Throughout this post, we’ll discuss WordPress’ evolution, and the roadblocks the platform faces. We’ll also talk about how DXPs and personalization are the future of WordPress. […]