Discover new tools, enhance your skills, and expand your network at this year’s must-attend WordPress developer event! As the WordPress ecosystem continues to grow and change, it’s brimming with innovative tools that are transforming the web. If you’re looking for a great way to dive into this evolving world of WordPress, look no further than DE{CODE} 2024, WP Engine’s flagship virtual developer conference. Now returning for its fifth year, DE{CODE} 2024 is scheduled for March 19 in the U.S. and APAC and March 21 in EMEA. You can find more details and register for this year’s event, for free, here. […]
Why WordPress Agencies Are Embracing Gutenberg
Now that the WordPress Gutenberg editor has become a viable option for building sites, agencies are starting to transition from page builders to get back to “plain WordPress.” We spoke with 15 agencies to understand the shift. After two years on the market, Gutenberg is overcoming its rough start and reputation as a half-baked product. Now, it’s proving itself as a solid foundation for building WordPress sites, and agencies are starting to notice. Who we interviewed Fifteen agencies reached out to help us understand what led them to transition from page builders to the Gutenberg block editor. All of the […]
4 Accessibility Implementations Your Design Agency Should Make to Stop ADA Compliance Lawsuits
In a nutshell, the Americans with Disabilities Act (ADA) compliance is mandatory for any reputable web designer. After all, if your clients suffer a lawsuit because they don’t meet ADA regulations, it’s your responsibility. When enough of your clients suffer, you may experience complaints and get a bad reputation that could cost you future income. Fortunately, there is a simple solution to see your websites become ADA compliant within 48 hours. With a few tweaks, such as color contrasting, adding legible text, and additional navigability, you can ensure your designs are accessible. There are even companies that can help you […]
How to Become a More Customer-Centric Agency in 2019
Offering great customer experience has been a focal point for companies for a long time, but today it’s all about being customer-centric. It’s a subtle shift in emphasis, but it needs to encompass your entire business – from the way you find prospects, to how you onboard clients, to the way you deliver mockups and launch products, to your project recap surveys. Jeff Bezos, CEO of Amazon, famously left one chair empty at every meeting for “the customer,” the most important member of the corporation. Now, each meeting is attended by an employee who has been trained to play the […]
How to Think like an Agency to Become a Better Developer
My company, Hallam, attended a whole company outing to the Google HQ in Dublin last year, and part of that involved a talk about the “Agency of the Future.” The talk focused on how changes in the labor market and the evolution of technology will require the development community (and other related digital communities) need to evolve from optimizers to consultants. In this article, I will branch out from the regular technical blogs published on this excellent website and start to discuss soft skills and behaviors for developers that will help the community rise from being optimizers to consultants. It’ll […]
Using Influencer Content to Boost WordPress Conversions
Influencer marketing is one of the most popular and highly effective forms of modern-day marketing and is used by businesses of all sizes around the world. However, when it comes to your WordPress website, you may be wondering just how people have been using influencer marketing to actually make sales. Of course, an influencer can mention and talk about your brand, perhaps getting people to follow you on social media, or visiting your website, but how can you use them to make them convert and generate those all-important sales? Today, we’re going to find out. Implement them into Your Product […]
Rebuilding ACCESS NYC with Blue State Digital
It’s not always easy to figure out which government benefit programs you qualify for—information and ease of use are key barriers for families looking to avail themselves of social services. Alongside our work with New York City on Growing Up NYC, we also partnered with the Mayor’s Office for Economic Opportunity (NYC Opportunity) to rebuild ACCESS NYC, which provides New Yorkers with helpful information and critical resources about the social service benefits and programs available to them. ACCESS NYC functions as a public online screening platform in which residents answer a brief set of questions to discover whether they’re eligible […]
How I Built a WordPress Business and Scaled It (Without Employees)
The best thing about WordPress is that it’s accessible to all. Anyone can start a WordPress business, backed by an amazingly supportive global community. The barriers to entry are low and with only 25 percent of WordPress professionals working full-time, it attracts people wanting a successful business and a flexible lifestyle. But how can you take your WordPress business to the next level? What if you don’t aspire to the traditional route of growing your company and taking on staff, an office, and everything that comes with that? This is the story of how I co-founded Barn2 Media with my […]
Web Designer vs Web Developer – What’s the Difference?
Giving people the ability to create their own website is a large part of the success of WordPress. With WordPress, you no longer need a web designer or web developer to create your own Internet presence. Basically anyone can set up a website in minutes. On the other hand, for many users the platform has been a gateway to learning web design and development. It makes sense. You start off with a simple site, then look for ways to customize it. After that, it’s only natural to pick up basic design or programming skills and keep going from there. Yet, […]
How to Tell If Your WordPress Site Has Been Hacked (6 Key Signs)
Getting hacked is the kind of thing that you might think only happens to other people. However, that heart-dropping moment when you realize you’ve been hacked changes everything. The signals that you’ve been hacked aren’t always overt. For example, what happens if you enter your password incorrectly on the first few tries? You might not notice right away that your admin account is no longer available to you. It’s important to learn the signs that your site has been hacked now, to avoid presenting malicious content to your visitors without even realizing it. In this article, we’ll explain what hacking […]
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