Torque
Since
May 08, 2020

Jeremy Moser

Jeremy is Co-Founder of uSERP, a digital brand-building agency. His work has been featured on HubSpot, Foundr, G2 Crowd, Drift, SEJ, Codeless, Shopify Enterprise, BigCommerce, Nimble, Keap, and many more.

3 Actionable eCommerce Website Practices To Boost Your Sales and Conversions

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Business

Published

November 25, 2020

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While the average conversion rate for eCommerce websites is 3.5%, top-performing eCommerce sites far outstrip this meager figure, converting at a whopping 25.8%. But what makes the difference between these masters of sales and the rest of the heel-draggers? Easy — a focus on conversion optimization. Want to drive more sales this festive season? Instead of feeling around in the dark, test, measure, and analyze the website features that directly affect conversions.  By doing this, you can identify the best eCommerce website practices that will optimize your site for more conversions over the holiday period. Keen to know the top […]

3 Undefeated eCommerce Website Practices That Boost Conversions

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Business

Published

September 3, 2020

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Let’s face it, carving a niche for yourself online is becoming harder. New ecommerce websites are joining the millions that already exist every day. Your first thought will be to market more just to be heard in such a competitive landscape. More visitors means more customers, after all. But online marketing isn’t exactly easy either.  In fact, poor marketing is one of the main reasons why ecommerce businesses fail. Not saying you should stop digital marketing altogether. Quality marketing is crucial to your success.  Instead of driving more and more prospects to your site, why not focus on converting as […]

Here’s Why You Should Care About Domain Mapping

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Development

Published

July 30, 2020

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Having your own domain name is crucial as a business owner. It enables you to establish your presence online.  Think of a domain as a “storefront” where visitors can browse your products or services. Registering multiple domains makes sense from a business standpoint. But managing and setting up WordPress installations for each custom domain can be time consuming.  This is where domain mapping comes in. In this article, we’ll look at what domain mapping is and why you should care about it. What is Domain Mapping? Domain mapping is the process of directing visitors from one site to another. It […]

5 Ways to Keep Your Business Data Secure in 2020

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Security

Published

July 9, 2020

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Data privacy is an issue that has come to the forefront of consumers’ minds in recent years.  After data breaches from Cambridge Analytica, Equifax, LinkedIn, Target, and a handful of other global companies, consumers are becoming more conscious about how much of their data is collected, stored, and used. Businesses don’t have any excuse not to take this time to improve their data security efforts. Newly-passed laws like the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) add new requirements for businesses that are storing customer data. In addition, consumers are expecting companies to step up […]

6 Common Landing Page Mistakes Sabotaging Your Conversion Rate

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Business

Published

May 8, 2020

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Landing pages are integral to increasing your conversion rates. If you are not investing much time in developing your landing page, you may be missing out on a lot of conversions. On average, the conversion rate for a B2B landing page is 13.28%. It is important to test and optimize your landing pages to see what works better for your business. When a reader lands on your page, you have only a few seconds to gain their attention. This is why it is crucial to know what makes a high-converting landing page. Studying other websites and their landing pages will […]

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