Torque
Since
May 08, 2020

Jeremy Moser

Jeremy is Co-Founder of uSERP, a digital brand-building agency. His work has been featured on HubSpot, Foundr, G2 Crowd, Drift, SEJ, Codeless, Shopify Enterprise, BigCommerce, Nimble, Keap, and many more.

Here’s Why You Should Care About Domain Mapping

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Development

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July 30, 2020

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Having your own domain name is crucial as a business owner. It enables you to establish your presence online.  Think of a domain as a “storefront” where visitors can browse your products or services. Registering multiple domains makes sense from a business standpoint. But managing and setting up WordPress installations for each custom domain can be time consuming.  This is where domain mapping comes in. In this article, we’ll look at what domain mapping is and why you should care about it. What is Domain Mapping? Domain mapping is the process of directing visitors from one site to another. It […]

5 Ways to Keep Your Business Data Secure in 2020

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Security

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July 9, 2020

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Data privacy is an issue that has come to the forefront of consumers’ minds in recent years.  After data breaches from Cambridge Analytica, Equifax, LinkedIn, Target, and a handful of other global companies, consumers are becoming more conscious about how much of their data is collected, stored, and used. Businesses don’t have any excuse not to take this time to improve their data security efforts. Newly-passed laws like the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA) add new requirements for businesses that are storing customer data. In addition, consumers are expecting companies to step up […]

6 Common Landing Page Mistakes Sabotaging Your Conversion Rate

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Business

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May 8, 2020

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Landing pages are integral to increasing your conversion rates. If you are not investing much time in developing your landing page, you may be missing out on a lot of conversions. On average, the conversion rate for a B2B landing page is 13.28%. It is important to test and optimize your landing pages to see what works better for your business. When a reader lands on your page, you have only a few seconds to gain their attention. This is why it is crucial to know what makes a high-converting landing page. Studying other websites and their landing pages will […]

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