Data Analytics can be very intimidating but are very important in planning and designing your website.   What makes data analytics so hard today is the amount of data you get from different sources, and trying to figure out what is important for your business, and what is just a lot of noise. A wide range of software, technologies, and strategies are available to address these issues of “big” data, as well as unstructured data, and they are rapidly evolving. In order to maximize your investment in data analytics, you need to be aware of the trends to choose the […]