Contrary to what you may have heard, the core WordPress software is very secure. So why do you hear about other people’s WordPress sites being hacked? Perhaps even you’ve been hacked yourself. These security breaches occur not because of a vulnerability in the WordPress software, but because of weak user passwords, vulnerabilities in plugins or themes, and not keeping the software up to date. Still, in today’s world, when big companies like Sony and Apple are getting hacked, nothing is ever 100% secure. So we want to take steps to make our websites as secure as possible. I’ve gathered 5 of the […]
Google Officially Removes Authorship Function
In December 2013, Google restricted Authorship’s reach by cutting back the number of people using it. Then in July, Google reduced Authorship’s impact by removing the author image attached to the snippet. After months of toying with us, and gradually reducing the benefits, Google has finally decided to kill off Authorship. From now on, you’ll no longer see the author of an article appearing in the SERPs, and Google’s algorithm has also stopped tracking the authorship markup. It’s gone, and it isn’t coming back. All the signs pointed to this happening, and yet it still comes as something of a surprise. […]
The Changes to Google Authorship Rich Snippets: How It Impacts You
The online world is notoriously competitive. As an online entrepreneur, you should use everything at your disposal to gain an advantage. One such “thing” is Google rich snippets. Rich snippets are a type of on page mark-up. Quite simply, they’re the extra images and bits of text that appear under the search results. By making use of rich snippets, you make your search result stand out. The result: better click-through rate (CTR) and more traffic. Recently, Google announced a serious shake up to, in my opinion, its most important form of rich snippet—Google Authorship. Now, we’ve all heard the phrase: […]
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