Email remains one of the most effective marketing tools. Having a direct channel for connecting with your audience is a priceless way to bypass all the noise on the Internet. Among the many email marketing providers is MailChimp. The service is a favorite for bloggers and small businesses. And the best part is, it completely free to use up to 2000 subscribers. In this article we will go over the basics of using MailChimp for email marketing. Our goal is to help you create your very own MailChimp account, start collecting email addresses on your website, send out your very first email campaign, […]
The Best WordPress SEO Plugins And Tools For 2015
“Just for once, I would like to rank first place in Google.” How many website owners have thought that to themselves? Probably most of them. If not all. No wonder. Search engines are a major source of traffic and ranking high in the search results means more visitors, more customers, and more revenue. Luckily, a number of tools out there can help your WordPress site rank better and get more love from Google. So, without further ado, here are the best WordPress SEO plugins and tools for 2015. All-in-One SEO Solutions Search engine optimization is not just one thing. It […]
How to Do Market Research for Websites and Blogs
I’m sorry to be the one to tell you this, but your website is basically invisible. No, don’t worry your server isn’t down—I can see it just fine when I type in the URL. However, in the grand scheme of things, your WordPress website is a tiny spec on the vast canvas of the Internet. WordPress and other technologies make it easy for anyone, anywhere to start a blog or website. That means that there is now more competition than ever. In fact, estimates suggest that there are currently almost one billion websites in existence. In 2014, that number grew by about […]
An In-depth Guide to Using WordPress SEO by Yoast
Question: Which plugin appears first in Google when you type in “WordPress SEO,” has over one million active installs, a 4.5-star rating in the WordPress directory, and is a regular on the favorite plugins list? If you just answered “WordPress SEO by Yoast,” you would be correct. The plugin by team Yoast is one of the best plugins out there. It is powerful, offers tremendous value, is meticulously updated and supported and used by literally hundreds of thousands of users. That includes me. I have the plugin installed on basically all of my blogs and client websites. However, with its […]
The 15 Most Useful Media File Manager Plugins for WordPress
Long gone are the days in which websites are a text-only experience. These days using different types of media to improve web content is not only possible but mandatory. Using images, videos, and other media is important to enhance the user experience, evoke emotions, break up large pieces of text, and emphasize points made in the post. It’s no wonder the demand for free stock photos has dramatically increased. In WordPress, all media files get stored in the media library where they can be searched, edited, and removed if no longer needed. Recent updates have greatly improved this part of the […]
The Best WordPress Swag and Gear for the True Fan
It’s no secret that WordPressers are everywhere in the world. While you are reading this, literally millions of people are publishing content and otherwise taking care of their web presence through the WordPress platform. However, where are all of those people in real life? Can you spot them on the street? Is there something particularly WordPressy about us that you can make out from afar? Not that I know of. Shame, though. After all, being part of the WordPress community is a great thing that, in my opinion, we should all do our best to shout from the rooftops. Yet, […]
How to Easily Add Custom Fonts to Your WordPress Website
Like colors, images, and other structural elements, typography is an important part of web design. It communicates brand and personality, spices up content and can overall greatly improve the aesthetics of a WordPress website (except Comic Sans, which I strongly recommend not using). Thankfully, in recent years free fonts and typekits have become more readily available. Designers and website owners alike can now draw on a great number of resources to include beautiful typeface on their online presence. In this article we will look at two ways to get custom fonts on your WordPress website, via the two services Google […]
How to Duplicate a WordPress Website
Why would you want to create an exact copy of your WordPress site? Shouldn’t this unique piece of art stand above being treated as a mere commodity? Well, while this is definitely an apt (and in no way overblown) description of your work, there are actually several good reasons to make a duplicate of your site: Moving from development on your computer to production server or the other way around Migrating to a different provider Creating a backup Setting up an online testing environment or staging server Using a copy of an existing site for a similar project Sound convincing? […]
40+ Awesome WordPress Development Tools
Long gone are the days when WordPress was merely a blogging platform. By now it’s a full-fledged content management system used by millions of websites and powers a healthy chunk of the Internet. Consequently, the number of people whose employment somehow revolves around WordPress is also steadily increasing. From hosting providers, to technical support, to *cough* WordPress bloggers—more and more people around the world make a full-time income from the platform. And it pays off. Just look at this developer from Pakistan who is building a three-story house for his entire family after selling just one WordPress theme. In fact, web designers and […]
WordPress Security: 13 Steps to Make Your Website Bulletproof
Let me just say it: WordPress is awesome. Millions of people have flocked to the platform and use it in their daily business. However, there’s a dark side to the growing popularity of WordPress: Because it powers more and more websites, the number of hackers and other shady individuals who target WordPress is also steadily growing. As a consequence, security is an increasing concern for all WordPress users. Yet, at the same time, it is a much neglected topic, because, quite frankly, many find it boring. You know what else is boring? Health insurance. But just like WordPress security measures, you are glad […]
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