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Adding a membership system to your WordPress site can be a great way to create a community and provide value to members, whether in the form of premium content or access to exclusive products and services.  When redesigning a WordPress membership site, it’s important to take all the necessary steps to ease the transition for your community members. Without these steps, the redesign could easily cause challenges with membership renewals, support, and integrations. There are many WordPress membership plugins and paid platforms from MemberPress, WooCommerce membership to Paid Membership Pro (to name a few). But no matter which plugin you […]

Ecommerce UI design poses a specific set of challenges because it’s oriented towards one particular goal: selling products. Leading visitors to that destination is more complex and a lot less linear than, say, on a landing page. Customers can get to the end point in many different fashions. They might arrive on a product page directly from a search engine or via your product categories, navigation menu, related products, or filter functions. There are also more steps involved: from customizing products to their needs (colors, size, etc.) to going to the checkout (if they don’t abandon their shopping cart), entering […]

Increasing revenue is a major goal for most business owners. However, with so much competition, especially online, generating leads and closing sales can be tougher than ever. Therefore, savvy marketers and website administrators are constantly on the hunt for ways to improve results. Conversational commerce is a potential solution. This newer form of marketing and customer interaction focuses on the power of conversation – typically through some form of Artificial Intelligence (AI) – to make online shopping more personal. In this article, we’ll explore what conversational commerce is and how it can benefit your business. Then we’ll offer three tips […]