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Since
January 13, 2021

Will Morris

Will Morris is a staff writer at WordCandy. When he's not writing about WordPress, he likes to gig his stand-up comedy routine on the local circuit.

How to Use Quizzes on Your WordPress Site

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Design

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May 14, 2021

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Audience engagement can be one of the biggest challenges for website owners and marketers alike. Getting visitors to your site is one thing, but having them interact with and share your content is often much more difficult. Quizzes offer a fantastic solution to this problem, as they provide a fun way to engage your audience. They can also be used as an information-gathering tool to help inform business decisions. Best of all, you can easily implement them using WordPress plugins. In this article, we’ll explore the benefits of adding quizzes to your website. Then we’ll explain three ways to use […]

3 Reasons to Build Dedicated Landing Pages for Your Website

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Design

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May 11, 2021

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If you’re promoting a website, you probably know that driving traffic is only half the battle. Obtaining conversions once users arrive is equally as important. However, directing visitors to a general home page might not produce the results you’re looking for. Fortunately, there’s a simple tool that can revolutionize your process: a dedicated landing page. By creating interfaces that are directly focused on your goals, you can efficiently generate valuable leads. In this article, we’ll introduce you to the power of landing pages. Then we’ll cover three convincing reasons to build dedicated landing pages for your website. Let’s dive in! […]

How to Optimize Your WooCommerce Store’s Performance for Higher Conversions (4 Ways)

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Beginners

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May 4, 2021

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As an online store owner, there are many different ways to drive sales. However, when it comes to page loading times, even a few seconds delay is enough to undermine all your hard work. Thankfully, there are ways to improve the technical performance of your eCommerce store. With access to the right tools and techniques, you can slash your store’s page loading times and drive conversions. In this article, we’ll help you achieve eCommerce success by optimizing your website. We’ll discuss why page speed is critical for any online store owner, and then share four easy ways to supercharge your […]

How to Drive Sales With Conversational Commerce (3 Tips)

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Business

Published

April 30, 2021

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Increasing revenue is a major goal for most business owners. However, with so much competition, especially online, generating leads and closing sales can be tougher than ever. Therefore, savvy marketers and website administrators are constantly on the hunt for ways to improve results. Conversational commerce is a potential solution. This newer form of marketing and customer interaction focuses on the power of conversation – typically through some form of Artificial Intelligence (AI) – to make online shopping more personal. In this article, we’ll explore what conversational commerce is and how it can benefit your business. Then we’ll offer three tips […]

How to Create a Custom Gutenberg Block in WordPress (In 3 Steps)

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Development

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April 28, 2021

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The WordPress Block Editor (“Gutenberg”) provides a wide range of built-in blocks, but one size doesn’t always fit all. Out-of-the-box, Gutenberg may not have everything you need to build a beautiful block-based website. Fortunately, there are ways to expand on Gutenberg’s built-in library. By using a plugin such as Genesis Custom Blocks, you can build your very own elements using the familiar WordPress editor. This might include a related products block that you can use outside of WooCommerce’s regular product pages, or a coupon block that only appears to logged-in customers.  In this article, we’ll discuss why so many website […]

5 Top Scheduling Plugins for Your WordPress Website

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Community

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April 22, 2021

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Managing a business often involves juggling several responsibilities – some mundane yet essential. Tasks such as scheduling client appointments or reservations may be crucial to your bottom line. However, you could be losing valuable time managing this process manually. Fortunately, there’s a clear-cut fix – delegating to a plugin. Although settling on a solution that suits your workflow can be a bit involved, we’ve done some research to make it easier. A WordPress scheduling plugin can help you redirect your efforts to more critical business tasks, and improve the User Experience (UX) for your customers. In this post, we’ll discuss […]

How to Build a Website Using WordPress and Gatsby (In 4 Steps)

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Development

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April 21, 2021

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Headless WordPress is becoming increasingly popular with developers who want greater control over their content. However, at some point you’ll need to create a front end for your headless Content Management System (CMS). Thankfully, there are tools that can take a lot of the complexity out of building a custom front end. With the recent release of the Gatsby Source WordPress integration, it’s now easier to pair this popular static site generator with your headless CMS and build a beautiful public face for your content. In this article, we’ll explore what Gatsby is, and what the new integration means for […]

How to Reduce Cart Abandonment Rates With One-Click Checkout (In 3 Easy Steps)

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Community

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April 13, 2021

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Having a customer initiate the checkout process only to abandon their cart is a frustrating, but all too common, experience for an eCommerce store owner. However, you may be able to reduce the frequency of this disappointing occurrence by adding PeachPay one-click checkout to your WooCommerce shop. In this post, we’ll cover what cart abandonment is and why you may be seeing it more often these days. Then, we’ll walk through how to set up one-click checkout with the PeachPay plugin. Let’s go! An Introduction to Cart Abandonment Cart abandonment occurs when an online shopper adds an item to their […]

How to Create a One Page WordPress Website

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Development

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April 8, 2021

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Most websites are spread across multiple pages. However, one-size doesn’t always fit all, and sometimes it can be beneficial to limit your content to a single page. One page websites take a less-is-more approach to web design, and now you can create them with ease using the Blank Canvas theme. Sticking with a streamlined, minimalist layout can enable you to establish your online presence, fast. In this article, we’ll explore why you might want to launch a one page website. We’ll then show you how to create the ultimate lightweight website using WordPress’ Blank Canvas theme. Let’s get started! An […]

How to Grow Your eCommerce Mailing List With MailPoet (In 5 Steps)

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Plugins

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April 6, 2021

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Email marketing can be a powerful way to keep your customers engaged and drive conversions. However, building an eCommerce mailing list and then sending out regular content can seem daunting. Fortunately, there are WordPress plugins that can do much of the hard work for you. By creating a signup form, visitors will be able to join your mailing list and receive a warm, automated welcome at any time of the day or night. In this article, we’ll show you how to grow your eCommerce mailing list using the free MailPoet plugin. We’ll then cover how to make impersonal, one-size-fits-all email […]

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