In the past, advertising and affiliate marketing were the best ways to monetize a website. However, these tactics can be time-consuming and disrupt the user experience (UX). As an alternative, you may want to create a membership site to earn income online. Still, you might now know where to begin. Fortunately, it’s easy to create a paid membership site with the right tools. Then, you can configure memberships in WordPress, restrict access to specific pages, and sell subscriptions. In this post, we’ll take a closer look at membership websites and how they work. Then, we’ll discuss what you need to […]

If you sell or create premium content on your WordPress website, you might be searching for different ways to make it more enticing for your audience. It can be challenging to come up with innovative methods to improve user experience (UX) and keep visitors coming back.  Fortunately, you can increase user engagement by implementing drip content on your website. When you use this strategy, you release your material little by little instead of all at once. That way, your members will be drawn to return in order to access the next piece of content you make available.  In this article, […]

If you’re a freelance WordPress developer, you may not know how to price your services. It’s hard to strike a balance between making a substantial profit and not overcharging your customers. If you can’t find a happy medium, potential clients might leave you for the competition.  Fortunately, there are various ways to determine a fair price for both you and your clients. Identifying costs and evaluating competitor rates can give you a good benchmark for your services. That way, you’ll be able to set an attractive price while making the money you deserve.  In this post, we’ll look at why […]

Are you looking for a more engaging way of promoting your products? Video marketing is a great medium for showing customers the value of your products rather than telling them. However, it can feel tricky to tackle if you don’t have experience with this advertising approach. Fortunately, implementing video marketing in your eCommerce store isn’t all that challenging. With an online video editor like InVideo, it’s simple to create audiovisual media, from fun marketing clips to seasonal gift guides. In this post, we’ll take a closer look at video marketing. Then, we’ll show you four ways to implement it in […]