export default "data:image/svg+xml;base64,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"
Torque

WooCommerce

eCommerce Stores: Are You Ready for Black Friday?

Filed Under

Security

Published

November 26, 2014

2 Comments

Black Friday is finally upon us, and that can only mean one thing: millions of crazed shoppers fighting to grab the biggest bargains. Although it’s the brick-and-mortar stores that receive most of the media coverage, Black Friday is also an important time for eCommerce stores: with an ever-increasing number of online shoppers, there is serious money to be made! Today, I want to help you manage your eCommerce store’s Black Friday by giving you tips for handling traffic, creating promotions, and maximizing sales — I will also be introducing you to several WooCommerce plugins to help you add relevant Black […]

Interview with Mark Forrester, Co-Founder of WooThemes

Avatar photo

Filed Under

Community, Events

Published

November 6, 2014

6 Comments

WooCommerce is the most popular WordPress eCommerce plugin, powering roughly 18%, or more than 380,000, of websites across the Internet. With this growing WooCommerce community in mind, the very first WooConf — a conference focused solely around WooCommerce — was held earlier this week in San Francisco. Just one week after WordCamp San Francisco, WooConf was a success, selling out with more than 300 attendees. In the past year or so WooCommerce has experienced unyielding growth. For some perspective, consider this: there have been more than 1 million downloads since August, and more than 40 thousand downloads in the past three days. During WooConf, […]

The Versatility of WooCommerce: The Business Models They Support

Filed Under

Featured

Published

September 17, 2014

3 Comments

If you’re looking for an accessible approach to starting your own business, eCommerce is one of the most viable business opportunities around. Because everything is done online, you won’t have to find and lease a storefront to do business — which is the long-term, high-risk expense that puts most people off. For an online business, you simply pick a niche you’re passionate about, identify some products, and start selling. When it comes to choosing an eCommerce plugin, WordPress users are spoilt for choice. However, with over 4 million downloads to date, WooCommerce is the most popular, and is also highly recommended by […]

Why WordPress Consultants Should Care About Mobile Apps

Filed Under

Featured

Published

May 30, 2014

1 Comment

You’ve probably already seen the February 2014 data that we are now using mobile apps more than desktops to access the internet in the US. This indicates that those of us who depend on the internet for our livelihood (who doesn’t these days?…) should be thinking seriously about our mobile device presence. Building mobile apps with WordPress is no fringe topic (at least it shouldn’t be). WordPress and Mobile Apps Earlier this week, San Franciscans had 2 chances to learn about opportunities at the intersection of mobile apps and WordPress from Scott Bolinger, cofounder of AppPresser (and PressCoders). The first was an […]

Accept Bitcoin Today with The GoCoin WooCommerce Extension

Filed Under

Community

Published

March 4, 2014

No Comments

In the past few weeks, Bitcoin has been a pretty hot subject in the press, with the recent Mt. Gox disaster and the world’s first Bitcoin ATM’s rolling out. But even with all the controversy surrounding Bitcoin, it may be able to help you as a WordPress user. Bitcoin is becoming a currency of choice for a lot of educated consumers, and you may end up with many customers who prefer it. First, the basics: Bitcoin is a decentralized digital currency. Let’s break that down. Bitcoin is decentralized, which means–unlike, say the US Dollar which is controlled by the Federal Government—it […]

WooThemes Hits 2 Million WooCommerce Downloads

Filed Under

Community, Featured, News

Published

December 19, 2013

1 Comment

Today, WooThemes proudly celebrates a major milestone—reaching 2,000,000 WooCommerce downloads. Impressive, right? And yes, that’s Torque contributor Matt Cohen of WooThemes sharing his excitement in the photo above. (I “borrowed” a screenshot from the fun video they made to toast the occasion; you should check it out too.) We’re happy for them. According to statistics from builtwith.com provided on WooThemes’ site, 9% of ALL eCommerce websites are now using WooCommerce. Now that’s good business! Here’s the breakdown provided by WooThemes of the industry verticals currently leveraging WooCommerce for their businesses: In other WooNews, the community behind the platform is continuing to […]

The End of “Blah Blah” Themes

Filed Under

Featured

Published

December 11, 2013

21 Comments

When WordPress first arrived on the web, all themes and plugins were freely available. Over the years, and as the ecosystem evolved, developers began offering paid-for (referred to as “premium”) themes and plugins, some building businesses around their offerings, with others maintaining products as side projects to their day jobs. The introduction of paid-for WordPress product created several notable changes to how businesses approach their WordPress products. The change in approach had several knock-on effects as well. Today, I’d like to touch on one such knock-on effect; the introduction of “blah blah” themes. What is a “Blah Blah” Theme? Put simply, […]

Who is Nathan Walker of WP Avengers?

Filed Under

Community

Published

November 27, 2013

26 Comments

Recently I received an email from a Nathan Walker of WP Avengers infamy—claiming that he now has 39 WooCommerce extensions available in his store for the holidays, and that the number will continue to grow. I’m on their mailing list because I like to know what’s going on in the WordPress community. Although I’m a developer by profession—and not an investigative journalist—I decided to pretend to be one for the day. I set out to try and find out who this guy really is, why he’s choosing to stay anonymous, and why he’s giving us this bogus name, Nathan Walker. […]

Easy to Start a Company, Hard to Build a Business

Filed Under

Community

Published

September 30, 2013

4 Comments

The other day I received an email about a new site (gplclub.org/club) that was offering over $2500 worth of premium WordPress themes, plugins and WooCommerce extensions. For $25. Then, two nights later, at our San Diego WordPress meetup, someone else stayed late to ask me about sites like these. Are they legal? What’s the hook? How do these work? My answer was pretty simple: It’s easy to start a company and hard to build a business. Easy to Start a Company Starting an online company requires 3 steps. First you have to pick a name. Then you need to get […]

Make Your WooCommerce Store More Social

Filed Under

Community

Published

August 14, 2013

1 Comment

I am a huge fan of WordPress SEO by Yoast as I believe many WordPress users are. Why? Because it gets the job done easily, efficiently and has many advantages over the competition. I’m not going to get into all of that here but I do want to share Joost’s new WooCommerce SEO add-on for the free plugin. I was very excited to have the opportunity to review the plugin, as I have with the Video SEO and Local SEO add-ons. However, on my photography website and at Photocrati we do not use WooCommerce for anything. However, my brother runs […]

How do you stay on top of your WordPress game?

A good way to start is to sign up for our weekly newsletter. We keep you up to date by bringing you the freshest WordPress content from the brightest minds in the industry.