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Torque

Articles

The Death of Third-Party Cookies: Prepare for a Cookieless Future

Filed Under

Community

Published

September 27, 2022

2 Comments

If you keep up with the latest online marketing news, you might have heard that the cookieless future is upon us. Specifically, the death of third-party cookies is something that will upend how we do business on the Internet. While this move affects online advertisers the most, it’s natural to wonder what it means for your WordPress website as well. In particular, how can you leverage your website to best adapt to these changes? This guide covers all you need to know about the soon-to-be-cookieless future. Learn about what exactly this means and discover three major ways (with a bonus!) […]

What Is a Web Application Firewall (WAF) and Do You Need One?

Filed Under

Security

Published

September 22, 2022

No Comments

You might come across the concept of a web application firewall (WAF) and not think much of it. After all, it’s easy to assume it’s something you don’t need or that is already part of your hosting package. However, there’s a bit more to it than that.  In fact, it’s important to understand precisely what a WAF is so you can decide if it’s a good idea for you.  Today, we’ll explain all the finer details of web application firewalls. We will provide a definition, explain their benefits, the different types available, as well as how to select one should […]

Video Interviews from WordCamp US 2022

Author

Doc Pop

Filed Under

Videos

Published

September 21, 2022

No Comments

I had a great time chatting with folks at WordCamp US 2022 in San Diego. The event felt more intimate than previous years and reminded me of WordCamp San Francisco 2014. I spent the first two days of WCUS shooting interviews with interesting WordPressers. You can see the full playlist of interviews here.

Torque Social Hour: Why WordPress devs should use Full Site Editing

Author

Doc Pop

Filed Under

News Drop, Videos

Published

September 21, 2022

No Comments

The Torque Social Hour is a weekly livestream of WordPress news and events. In this episode I talk with Mike McAlister, a Product Designer + Principal Software Enginee at WP Engine. We’ll talk with Mike about why WordPressers should start building real sites with FSE. Join us next Wednesday, September 29th, when we talk about current trends in WordPress themes with Rich Taboor and Damon Cook.

How to Implement Referral Marketing in Your eCommerce Store (4 Tips)

Filed Under

Business

Published

September 21, 2022

No Comments

Gaining new customers is one of the primary concerns for any eCommerce business. It’s likely at the core of your marketing strategies, and one of the most significant expenses in your budget. However, acquiring these customers can be costly and involve a lot of hard work. Referral marketing is one way to simplify the process. This technique encourages customers to promote your brand and products for you, usually in exchange for incentives. These ‘refer-a-friend’ programs allow you to boost sales while minimizing the impact on your existing budget. In this article, we’ll dive into what referral marketing is and why it’s a […]

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