So you’ve worked hard at building up your WordPress business. You’ve reached a steady stream of website traffic and new customers, and you have plans in motion for future products and overall business growth. However, you still haven’t taken the full plunge; you’re still hanging on to a part-time job doing something that you never truly enjoyed. WordPress is what you love, and now, you’re wondering if it is time to go full-time with your business. But unfortunately, you don’t know how or where to start. You don’t know if you’ll be able to support yourself, and your family, solely […]
On the Versatility of WordPress
11 years, 4 months ago, the world changed for the better. How, you ask? WordPress was created, published, and released to the public. It spread like wildfire and had millions of users within a couple years. And as the user base of ol’ WordPress continued to grow, so did the capabilities of the platform. What started out as a simple software to facilitate blogging has evolved into an extremely versatile content management system, which can be used to power just about any type of website. Today, WordPress is super flexible and can be adjusted every which way to suit your personal website needs. Evolution […]
How Open Source Has Driven the WordPress Revolution
Open source. These two words are the driving force behind the evolution of the CMS that we all know and love, WordPress. Without open source, I highly doubt that WordPress would have gained even half the popularity it boasts of today. What Is Open Source? Open source software, if you want the Wikipedia definition, is software “for which the original source code is made freely available and may be redistributed or modified.” In layman’s terms, this essentially means that WordPress is free for all and you can do anything with it, which includes alteration of the code and customization of […]
How to Embed Live Google+ Hangouts in WordPress
Google+ Hangouts on Air is an amazing tool that lets people from all walks of life — from anywhere in the world — hangout with like-minded people they may never meet in real life. It’s a great tool for teaching, discussing, and sharing ideas. And did I mention that it’s free? In this short tutorial, you will learn how to create a Google+ Hangout and embed the code into your WordPress blog so people can watch the broadcast live on your site! Once the recording is finished, it is automatically added to your YouTube channel, so subscribers to your channel and […]
5 Must-Have Benefits of Marketing Automation
Marketing automation is one of the newer fads on the Internet marketing scene. Products from HubSpot, Infusionsoft, and OntraPort are rapidly gaining customers as online businesses (particularly B2B) are recognizing the importance of marketing automation and the benefits it has to offer. In fact, the market for marketing automation has more than doubled in just two years, currently standing at $1.2 billion. If you’re unfamiliar with the term, marketing automation is essentially all your digital marketing channels operated in one place — email, social, SEO, advertising, and more. The benefit of that type of software is huge. Here’s a closer look […]
4 Ways to Help Optimize Mobile Traffic
Mobile traffic is taking the Internet marketing world by storm. According to Mobify, in 2013 more than 1.2 billion people accessed the internet from mobile devices, so it shouldn’t come as a surprise that 15+% of all traffic can be accounted for by mobiles. Clearly, it’s time to jump on the mobile optimization bandwagon (if you haven’t already). Otherwise, with an unoptimized website and marketing strategy, you could be losing up to 15% of your potential leads! To help you get started with mobile optimization, here’s a list of 4 important elements of your business that are in desperate need of […]
4 Reasons Why You Should Sell WordPress Plugins Independently
To sell independently or to join a plugin marketplace? Ah, but that is the question. It’s a question that’s stumped many talented WordPress developers over the years, and for good reason: there is no right or wrong answer. Some WordPress developers would do well to sell all the premium plugins they code independently; for others, striking out on their own without the aid of a pre-established marketplace can be a career-killing mistake. There are pros and cons to both sides of the issue. In this post, I’d like to take a look at reasons why a WordPress developer should sell […]
10 WordPress Blogs Well Worth the Read
If there’s one thing I love as much as writing blog posts, it’s reading them. And learning about a topic like WordPress is conveyed much more efficiently on a blog rather than on something like a textbook. But make no mistake, I carefully select the blogs I frequent — not just any Tom, Dick, or Harry blogger makes it to my reading list. The main things I look for in blog are: a blogger (s) who knows what they’re talking about, consistent posting frequency, and (above all) high-quality content and depth. So without further ado, I present to you 10 of my favorite WordPress blogs: handpicked […]
7 Effective Tooltip Plugins for WordPress
To find more great plugins, check out Torque’s free eBook, The Ultimate Guide to WordPress Plugins. Download it here. Tooltip plugins are generally some of the most underused and underrated plugins around. In case you’re unfamiliar with the term, a “tooltip” is a little popup that appears when a user hovers his or her cursor over or clicks on a particular icon or a highlighted word or phrase. They’re mainly used to display explanatory text that not every reader will need to go through (hence the name “tooltip”)—for example, to define a word of jargon or a little tip of basic information relevant […]
6 Related Content Plugins to Boost Pageviews
The number of pageviews a website obtains is becoming increasingly more important to webmasters and marketers. Generally, the more pageviews your website gets, the higher the worth of your traffic, and the higher return on investment (ROI) you get on paid sources of traffic. Consequently, many different tools and WordPress plugins have stepped up to help satisfy this need for more pageviews. But no pageview-boosting plugin type is more popular than related content plugins. Related content plugins display links to related posts at the end of each post (or, in some cases, throughout the post). It encourages further browsing by users who came to your site […]
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