Finding ways to reduce shopping cart abandonment is one of the main challenges in running an e-commerce site. Research suggests that up to 75 percent of all online shopping carts are abandoned before making a purchase. Of course, this phenomenon has serious consequences for your bottom line. Because of that, in this post, we will talk about how to tackle this problem. You will learn the main reasons for shopping cart abandonment as well as solutions to stop it from happening to you. Note, this stuff will also help if your site is not built with WordPress. However, some of […]
How to Convince Your Clients to Upgrade Their Hosting
Sometimes, part of working as a developer is advising clients on the more technical aspects of running their websites. This can get tricky when you have to convince clients to spend more money on aspects of their sites that they may not fully understand, such as hosting. However, by carefully explaining the benefits of investing in their websites, you can often help your clients see the value in decisions such as choosing a more expensive hosting plan. Plus, you’ll help them become more independent site owners, which results in less burden on you over the long term. In this post, […]
Understanding robots.txt: Why It Matters and How to Use It
Gaining visibility for your site by ranking well on Search Engine Results Pages (SERPs) is a goal worth pursuing. However, there are probably a few pages on your site that you would rather not direct traffic towards, such as your staging area or duplicate posts. Fortunately, there’s a simple way to do that on your WordPress site. Using a robots.txt file will steer search engines (and therefore visitors) away from any content you want to hide, and can even help to bolster your Search Engine Optimization (SEO) efforts. In this post, we’ll help you understand what a robots.txt file is and how […]
How to Optimize JavaScript and CSS and Improve Website Performance
No one likes a slow website. In fact, many users would rather leave your site rather than wait more than two seconds for its pages to load. That’s why it’s crucial that your site is optimized for performance. Fortunately, there are many ways you can start tackling slow loading times and get your site in shape. Some are related to your content, others to your server, and still more to your site’s JavaScript and CSS code. In this article, we’ll explore why website performance optimization is so important. Then we’ll explain how to optimize JavaScript and CSS for your website. […]
Best Practices To Prevent WordPress Plugins From Breaking Your Website
As a WordPress website owner, you’ve probably downloaded multiple plugins, but did you know that for each plugin you install you’re at greater risk of having your site break. Plugins extend the functionality of your website and enable you to incorporate custom features, but not all plugins may be suited for your site. Careful consideration and implementation will ensure that your website never breaks so that your website visitors can always count on you for the answer. You may encounter the following issues if you install plugins carelessly or if you fail to keep up with the ongoing WordPress updates: […]
How to Manage a Large-Scale WordPress Site (5 Best Practices)
Every website owner and developer hopes their site takes off and becomes successful. High levels of traffic, engaged users, and a steady stream of content from multiple contributors sound great when you’re managing a small site. Of course, the reality is that handling a large-scale WordPress website is no easy task. Fortunately, once you get your feet under you and learn how to manage a high-traffic site, you’ll find that it’s completely doable. In fact, there are several big-name WordPress sites out there to prove it. All you need to do is follow a few best practices. In this article, […]
An Introduction to Headless E-Commerce (And Why It’s Worth Your Time)
As you may know, WordPress doesn’t include e-commerce functionality out of the box. Fortunately, it’s easy enough to add the required features to this Content Management System (CMS) using plugins. However, that’s not the only approach you can take to set up your online store. A better approach would be to combine WordPress with a dedicated e-commerce platform. That way, you can use the CMS for creating and managing your store, and an e-commerce platform to power its functionality. This is referred to as a ‘headless e-commerce’ approach. In this article, we’ll talk about how headless e-commerce works, and whether it’s […]
The WordPress Coding Standards: An Introduction
We often talk about how important it is to write quality code when it comes to creating WordPress products. However, that isn’t just about professionalism and pride. Practically any site can break due to poor-quality code, which could do serious damage to your professional standing. Fortunately, what ‘quality’ means has been distilled into the WordPress coding standards. These will help you ensure that your code is up to par, and give you a roadmap of sorts to follow when working on important projects. In this post, we’ll look at the WordPress coding standards in more detail. We’ll also introduce the […]
How Live Chat and Chatbots Can Help You Deliver More Efficient Customer Support
If you’re wondering how much time you should dedicate to answering support queries, we recommend picking a number and doubling it (at least) – it’s that important. However, this doesn’t mean you have to always be personally involved in that support. In fact, there are plenty of fully- or partly-automated solutions to help you handle client queries. Options such as live chat and chatbots can enable you to deliver high-quality customer support, while also saving you time to devote towards other aspects of your business. In this post, we’ll look closely at the challenges and impact of customer support. Then […]
Test Your WordPress Website Easily in a Range of Browsers
Are you one of those people who maintain a range of WordPress websites and constantly switch from one theme to another? If so, you should know that testing your website in different browsers, under different mobile devices, operating systems, and screen sizes is very important. In this article, we introduce you to why browser testing is important and which tools you can use for testing purposes. Although most people use Google Chrome, other browsers such as Microsoft Edge, Firefox, Opera, and Safari also enjoy a large market share and are widely used. Because of the wide range of devices, browsers […]
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