Creating WordPress products from scratch can be a rewarding and satisfying experience. Unfortunately, it can also be a stressful and time-consuming one, especially if you don’t have the right tools. However, using a WordPress starter theme can lessen the burden significantly. These ‘blank’ themes offer a functional foundation for you to work from. Of course, in order to get the most from a starter theme, it’s important to choose one with the right features. Doing this can make your development experience and final WordPress products more successful. In this post, we’ll explain what a starter theme is and explore the […]
How to Grow Your Membership Site (5 Tips)
So, you’ve created a membership site? That’s great! Creating a membership site is an effective way to generate recurring revenue from your website because members can pay a monthly or yearly fee in exchange for premium content, products, or services. Growing a membership site can be difficult, though. So, if your new membership site doesn’t have as many members as you imagined and you’re not making as much money as you had hoped, then something needs to change. Luckily, with just a few tips, you can easily attract new members to your site as well as turn your existing members […]
5 Kinds of Ads to Consider for Your WordPress Blog (And the Differences Between Each)
Once you have a few thousand readers flocking to your blog, you’ll want to add some advertising and monetize your hard work. However, knowing what types of ads there are, and which ones work best for your particular blog, isn’t as easy. Trial-and-error teaches most blog owners what their audience responds to, but you can also study the types of ads and know your audience well to avoid some of the mistakes you’re otherwise sure to make. According to WordPress, their open-source platform powers around 33% of all websites. When you think about the variety of options available to designers, you realize […]
Why Should You Develop Free Plugins?
There are many great reasons to develop a free-to-use plugin for WordPress. What may not be as obvious is the value a person or company can receive from the unpaid venture. The benefits of this seemingly free work can provide positives such as exposure, cross-promotion, market testing, upselling opportunities, and adding to name recognition. Giving Back to Community Let’s start with the altruistic reason: giving back. We’ve all stood on the shoulders of a dedicated community for years. Most developers have a standard set of plugins they will always deploy with any given install. Those plugins didn’t happen by magic. […]
4 Ways DXP Supercharges WordPress to Better Serve Your Clients
We’re long past the days when WordPress was seen as “just a blogging platform.” WordPress is now the Internet’s most popular Content Management System (CMS): the platform powering 35% of the world’s websites. But an even more momentous paradigm shift is underway, a leveling-up of WordPress’ capabilities of which few companies are aware. WordPress is becoming the dominant Digital Experience Platform, or DXP. And this is opening exciting new opportunities for WordPress developers and their clients to integrate data and services, consolidate content, analyze real-time results, automate all their digital sales and marketing tools, and enhance the customer experience. Most […]

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