Secure Socket Layer (SSL) is a term used in many web development discussions and carries a high level of importance for any website owner (especially those running eCommerce businesses). As with the large pool of technical terms we live with today, SSL is something we all know we need, yet don’t often fully understand why we need it. Today, I’ll be demystifying the importance of an SSL certificate and why you need one. SSL, and the more modern Transport Layer Security (TLS), are protocols used in an attempt to maintain security and privacy while transferring data over the Internet. Using […]
‘Mobilegeddon’ unleashed: Google’s new mobile-friendly algorithm
Mobilegeddon is finally here. That’s right; today, April 21, Google unleashed the biggest algorithm shake-up in several years. The algorithm change specifically targets mobile searches. With an ever-growing number of mobile users, Google has been trying to enhance its mobile-friendliness for months now—something I first touched on in November 2014. Unlike the other major algorithm changes—notably Penguin and Panda—Google has been relatively open about the changes. They announced in February that the mobile-friendly update would be coming, and even provided a set of guidelines and testing tools to ensure your website wouldn’t be impacted too badly. This makes a lot of sense: previous […]
This Week In WordPress: 04/20/2015
Have a news tip or upcoming WordPress event you’d like to share, write us at [email protected]. News Highlights: Update Your Plugins (again): Until recently, 15 or more popular plugins (including Jetpack and WordPress SEO) were vulnerable to Cross Site Scripting. “The developers assumed that these functions would escape the user input for them, when it does not. This simple detail, caused many of the most popular plugins to be vulnerable to XSS.” How to avoid clients from hell: Brandon Yanofsky talks about clients from hell, and how you can avoid them, and make freelancing fun again. Adding IPTC’s camera metadata to WordPress 4.2: What it took […]
Ultimate Guide to WordPress eCommerce: Introduction to eCommerce
WordPress took off as a business tool shortly after plugins were first introduced in version 1.2, back in 2004. The inclusion of plugins was important for a couple of reasons. Most notably because it allowed third-party developers (whether that be an individual or a company) to develop add ons to WordPress, for both personal and business sites. From a business perspective, this was a huge development, as, prior to 2004, WordPress was still seen as a personal blogging tool with no real business application. Sure, you could build a marketing or brochure site, but you really couldn’t do much more than that. […]
Strategic blogging: the best time to publish and share content
Creating and maintaining a blog isn’t easy. Getting your site to look right, load quickly, and be mobile friendly takes time. And, after all that, you still need to craft your content, and make sure it reaches as many people as possible. For this, you need to be strategic about when you schedule it to post on your social media channels—the operative word being schedule. Here we’ll take a look at some of the necessary tools for streamlining your editorial workflow and scheduling your content for maximum engagement. Having a successful blog requires a carefully planned editorial process: you need to schedule when […]

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