Articles

If you haven’t yet dipped your nib in the Gutenberg inkwell, you should give it a try. Gutenberg has been a part of WordPress since version 5.0., and is now used by 100s of millions of WordPress websites.  As our WordPress workflow increasingly shifts towards Gutenberg, let’s look at a new use case for Gutenberg blocks that we might not have thought of before: Newsletters. Newsletters are back, and they’re on the rise Since the first advertising email sent in 1978, email marketing has now been around for decades. Today, email marketing is stronger than ever, and experiencing a revival. […]

WooCommerce is the most popular and the most downloaded WordPress plugin, with 5+ million active installations. With WooCommerce, creating your online store, uploading products in an organized manner, and customizing the look of your online store, etc. has become easy and simple without requiring any programming geeks. But setting up an online store is only the beginning of generating revenue. A well-designed online store requires an extensive marketing effort to generate sales. Making sales is a broad concept and requires an extended effort ranging from understanding the customer’s needs, reaching out to the prospects, then managing, converting, retaining, etc. These […]