Design

Audience engagement can be one of the biggest challenges for website owners and marketers alike. Getting visitors to your site is one thing, but having them interact with and share your content is often much more difficult. Quizzes offer a fantastic solution to this problem, as they provide a fun way to engage your audience. They can also be used as an information-gathering tool to help inform business decisions. Best of all, you can easily implement them using WordPress plugins. In this article, we’ll explore the benefits of adding quizzes to your website. Then we’ll explain three ways to use […]

If you’re promoting a website, you probably know that driving traffic is only half the battle. Obtaining conversions once users arrive is equally as important. However, directing visitors to a general home page might not produce the results you’re looking for. Fortunately, there’s a simple tool that can revolutionize your process: a dedicated landing page. By creating interfaces that are directly focused on your goals, you can efficiently generate valuable leads. In this article, we’ll introduce you to the power of landing pages. Then we’ll cover three convincing reasons to build dedicated landing pages for your website. Let’s dive in! […]

We recently went in depth on how to customize the WordPress navigation. This time, in order to provide a more complete picture, we thought it only good and proper that we now deal with the other end of a website and learn how to customize the footer of a WordPress site. The footer is an often neglected part of a website. After all, lots of visitors will never actually scroll down that far. However, this kind of attitude could leave you behind. First of all, the footer usually appears on every page of a website (unless you are using a […]

Footers are often at the bottom of the totem pole when it comes to web design. Due to their placement, a lot of websites add footers almost as an afterthought. However, there are plenty of ways that you can customize your WordPress website footer and make it an effective part of your online presence. For example, you can use your footer to share links that don’t fit into your primary navigation menu, link out to your social media profiles, build your newsletter subscriber list, and more. By design, footers can be highly versatile, which means that with the right approach, […]

Few landscapes change as fast as web development. Languages evolve, design directions change, and consumer preferences are fickle, to say the least. Staying on top of the latest trends can be a challenge, especially if you want to start 2021 off strong. If you want to be ahead of the curve for the coming year, you’re in luck. We’ve checked out the field and rounded up some of the most prominent and impactful directions the design and development world is moving in. In this article, we’ll explore six of the most exciting trends in web design and development that we […]

To some, eCommerce equates with easy money. The shop never closes, everything you offer is at the customer’s fingertips; what could be easier? But the truth is that most businesses struggle to achieve that success. In fact, research shows that a large portion of e-commerce businesses fail each year. While WooCommerce offers everything you need to sell your products and engage visitors, you need something more to help your visitors convert. That ‘something more’ is your web design and content, which need to hold the visitor’s attention and support the sale. Correcting the mistakes below and making some design tweaks […]

Why do we develop accessible websites? And what does it even mean for a website to be accessible? The answers lay in a complicated 60-year history of disability activism and in 30-year-old legislation created before the web. It’s a story of U.C Berkeley wheelchair renegades who took sledgehammers to sidewalk curbs, a visionary architect who designed an illustrated guide to accessible building codes, and an ongoing attempt to define how the legislation that brought us wheelchair ramps applies to website design. This is the first in a series I’m writing on accessible web experiences. In the articles to follow, we’ll […]

On average, 90% of startups fail. And that’s without a global pandemic. COVID-19 is presenting businesses and entrepreneurs with unique challenges most have never seen before in their lifetime. This is forcing them to pivot and reach customers in new ways. Businesses must do whatever they can to survive the pandemic and emerge financially sound. With over 60 million businesses built on WordPress, let’s look at some of the adaptations you can make to your site to drive more sales in the wake of COVID-19. 1. Update your slider with COVID-19 messaging. Your website slider is a valuable piece of […]