Development

“I don’t have time.” “I’m too busy.” “I would love to but. . .” If you recognize yourself in the above sentences—Congratulations!—you are running a blog or website and have discovered that, as rewarding as it is, it also requires a lot of work. Who knew that creating something that you are proud of, or pouring your heart and expertise into a project, or sharing amazing content takes more than half an hour out of your day? It’s mind blowing, isn’t it? The bad news is: That’s just how it is. To create something worthwhile, you will have to put in […]

Running a website, or blog, or online business is not always a cakewalk. There is always something to do: Content creation, marketing, maintenance, not to mention updates and website changes. You could easily work 24/7 — in fact, many of us attempt to do so. Even though WordPress makes maintaining an online presence quite comfortable, there are only so many hours in the day you can actually be productive (without seriously impairing your health and social life that is). Therefore, it is important to find ways of making the most of the time you have. Luckily, there are steps you can […]

Is it just me or does talking about content marketing sometimes feel like discussing royal families? With so many people throwing around phrases like “Content is King!” and “Distribution is Queen!” I can’t always tell whether I am reading up on marketing or stumbled onto a Game of Thrones forum. However, apart from being an overused phrase, nobody will argue the importance of high-quality content in today’s online world. Unless you have been living under a rock for the past ten years, you are probably aware that producing great content on a regular basis is key to being successful on […]

After having examined and written about hundreds of themes on ThemeForest, I’ve discovered a few key attributes that hallmark the copy of a wildly successful theme. True, if your actual productized theme is lousy, you still won’t be able to sell copies even if you do have amazing copy. But even if you really have crafted a breathtaking WordPress theme that deserves thousands of sales, you still need persuasive copy to go with it. And in my experience, persuasive copy isn’t exactly a WordPress developer’s forte. It’s mine. So without further ado, I present you with a short tutorial to […]