For good and for bad, immediacy is an essential component of successful online publishing. To gain attention, publishers have to capture the wave of a trending topic before it peaks. Traditional blogs aren’t well suited for covering events as they happen—blogging is an after-the-fact medium. Blogs are an exceptional platform for analysis, news reporting, and other writing. But, they’re not ideal for immediacy and the real-time reporting that drives traffic to social media networks like Twitter. Why not just use Twitter or Google+ instead of trying to fit a round peg into a square hole? For the same reason publishers […]
WhatTheme: Find Out Which Theme a Website is Using
Nowadays, pre-made themes and templates are the norm. Since WordPress makes it so easy to change and modify your theme, more and more users are growing curious about which theme a particular website is using. Generally speaking, the best way to determine this is to perform a code inspection—but not everyone has the time and/or skills to do this. As a result, many browser extensions and online tools are developing ways to help you uncover the theme that’s being employed by any given website. The latest tool is WhatTheme, launched by Inspired Magazine. Describing itself as “shazam for website templates,” WhatTheme […]
Taking a Second Look at the Plugin Repository
Just last week, the WordPress plugin repository passed the 30,000 plugins hosted mark. This is, of course, an incredible achievement and one that reflects both the magnitude of the WordPress project and the spirit of its community. It also got me thinking. 30,000 is a lot of plugins. There are many plugins that are outdated, ineffective, and potentially harmful to WordPress installs. Finding those, however, can be a daunting task, and regulating them can be even more difficult. I began thinking out loud on Twitter, and was able to come up with a few suggestions. I think that it’s certainly a […]
New WordPress-Powered Sites at Penn State University
Recently on WP Think Tank, Matt Mullenweg addressed the growing prevalence of WordPress as a preferred platform for universities. A clear example of this trend has been illustrated in a recent news article from Penn State University. With a headline reading “WordPress-powered Sites at Penn State to replace Blogs service in spring,” the influence and universality of WordPress has again been illustrated. The post addresses the user-friendly interface, and the vast selection of themes, as 2 of the contributing factors for the switch. Additionally, the popularity of WordPress as a platform is another reason for the change. Penn State has started […]
Don’t Quit Your Day Job yet . . .
Every week I talk with a WordPress developer who is thinking about quitting their day job and going full time—either as a freelancer or into creating a new product. Every week I walk them through the reasons I suggest they don’t quit their day jobs just yet. If you’re in a similar place, this may be of help to you too. So here are 5 reasons to keep your day job. #1 Scarcity brings focus I’m going to talk a lot about scarcity. So let’s begin with a simple understanding of what it means. Scarcity is all about a restricted […]

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