Mastodon and WordPress seem like a pretty good match for each other. Both are open source platforms based on similar philosophies: To give users a way to build their own piece of online real estate and help democratizing publishing. Considering their commonalities, wouldn’t it make sense to find ways for the two platforms to work more closely together and integrate with each other? That’s exactly what we want to explore in this post. The following article talks about how you can use your WordPress site to verify your account on Mastodon, how to display Mastodon content in WordPress, automatically post […]
Google Link Best Practices Guide: What It Means for Your SEO
If you want to rank well in search engines, links, specifically backlinks, are essential. They signal to Google and other search engines that others like your content and endorse it. Besides content, they are the most important ranking factor that Google considers. The search engine uses links to gauge the relevancy of you pages for different topics and also to discover new pages to index. Usually, Google is not super forthcoming about their algorithm and how exactly they judge websites, however, they recently published a guide for link building best practices. The earlier version only contained information about how to […]
8 Ways Generative AI Will Have an Impact on Search and SEO
AI continues to dominate the headlines. Everyone is wondering how it will change the way we live and do things, including if it will replace us all. One area where it is relevant especially for website owners and online marketers to examine the impact that generative AI will have is search and SEO. Since search engines and websites are both in the business of answering users’ search for information, it makes sense to ask if artificial intelligence will take over their job as well. In the future, if someone wants to know the birthplace of Leonardo da Vinci or how […]
WordPress Sustainability Team: Here’s What It’s All About
If you are familiar with WordPress as a project, you probably know that it is divided into teams for different areas. There is the Core team, the Design team, and the Polyglots team, which we have talked about before. In this post, we want take a look at the newest addition to the roster: the WordPress Sustainability team. The topic of sustainability first came up during a Q&A session with Matt and Josepha at WordCamp Europe 2022. This also resulted in the establishment of a #sustainability channel in the official WordPress Slack chat to give members of the community a […]
Cumulative Layout Shift (CLS) in WordPress: How to Eliminate It
With this chapter on Cumulative Layout Shift, we are nearing the end of our miniseries on Core Web Vitals for WordPress users. In the earlier chapters on Largest Contentful Paint and First Input Delay, we already talked about what exactly those terms mean and how to optimize your website for each of them. Now, we want to do the same for CLS. In the following, we cover what exactly Cumulative Layout Shift is, how it’s calculated, how to test your website for its performance in this area, and what’s a good value to aim for. After that, we give you […]
How to Improve First Input Delay (FID) on Your WordPress Site
We recently started off a new series on Google’s Core Web Vitals metrics with a post on Largest Contentful Paint. Here, we want to continue with the next candidate in line: First Input Delay or FID for short and how to improve it in WordPress. In the following, we will take a deep dive into what FID is and how to optimize your WordPress website for it. You’ll learn to understand and measure First Input Delay, what value you should aim for, and how to improve it if necessary. Note that this post assumes that you are already familiar with […]
Real-Time Collaboration in WordPress: Here’s What to Expect
Bringing real-time collaboration or collaborative editing to WordPress will be the focus of the third phase of the Gutenberg project. It started off with the block editor in WordPress 5.0 and has by now progressed to Full-Site Editing aka the WordPress Site Editor. Adding real-time collaboration will be the second-to-last phase, while the final phase will add native multilingual capabilities. Lead Architect Matias Ventura recently posted a preliminary outline of what is planned for Phase 3. The planned changes will not only bring new functionality to WordPress but also necessitate rebuilding (large) parts of its interface. The developers also predict […]
Largest Contentful Paint (LCP) and How to Improve It in WordPress
This post is the first in a three-part series about Core Web Vitals. In it, we want to go over each of the three metrics that are at the heart of Google’s new yard stick for website quality. Our first stop: Largest Contentful Paint (LCP) and how to improve it in WordPress. By now, Core Web Vitals are a critical ranking factor in Google. As measurements for user experience, they determine whether or not visitors have a good time on your site and also influence how well you do in search engines. For that reason, it’s important that you get […]
How to Modify WordPress Block Themes (JSON Beginner’s Guide)
With the advent of the WordPress Site Editor (aka Full-Site Editing) and block themes, the way WordPress users have to think about how to modify their websites and themes has changed dramatically. These days, instead of style.css and functions.php, there is a new central file for block themes: theme.json. Plus, instead of CSS and PHP, you need to be familiar with a new type of markup to make changes to it. Its name is JSON. While that might sound scary, the good news is that JSON is actually quite approachable. With a bit of technical understanding and tenacity, it’s not […]
WordCamp Europe 2023 – A Report: WordPress Next Generation
Well, it’s June again and you know that means: time for a report from WordCamp Europe 2023! Like many others, I descended on Athens this summer to attend the annual WCEU convention. It was the second in-person WordCamp Europe since the pandemic after last year in Porto. Besides meeting old friends, making new connections, and general socializing, I came to learn what’s new in WordPress and listen to talks on different topics. The two main themes that dominated the discussion for me this year were artificial intelligence and the problem of bringing members of the younger generation to the WordPress […]
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