Creating button design guidelines might seem redundant. After all, you already know what website buttons look like, don’t you? So, do you really need help creating them? As common as buttons are, it should not be forgotten that they are a central part of web design with important functions: Buttons often make up the main call to action Buy buttons greatly influence revenue Email sign-up buttons help build your list Form submission buttons are important for lead generation Social buttons help share your content Because of that, in this post, we will give you a number of button design guidelines […]

The Google mobile first index is upon us and it will further change the way we optimize our sites. Since mobile devices have surpassed desktop computers as the dominant Internet devices in 2016, the search giant has increasingly put emphasis on mobile friendliness. These days, if you don’t know how to make your WordPress website mobile friendly, you are likely already missing out on traffic. This development will increase further with Google’s latest update, the mobile-first index. As you can glean from the name, it will prioritize mobile pages in the search index even more. If you are not prepared […]

Search engines remain one of the most important traffic sources for websites. Learning to improve organic CTR (click-through rate) is crucial for taking advantage of them. When it comes to SEO, many website owners simply focus on ranking. They think that as long as they make it to the first page of Google, traffic will sort itself out. However, achieving a high rank in the SERPs doesn’t help you if nobody ends up clicking on your content. In that case, your search rank is nothing more but a vanity metric. Plus, CTR and search rankings are intimately connected. If you […]

One of the arguments for using WordPress is that affordable help for the platform is easy to find. It’s something I have seen claimed around the web a lot of times and I have made this argument myself, repeatedly. It seems simple enough: WordPress has less of an entry barrier for developers, meaning it’s easier to get into. It also has the largest ecosystem among all content management systems. That should mean a high supply of developers, which should result in low prices. However, it recently occurred to me that I have no concrete evidence to support that claim. Like […]