Torque
Since
May 05, 2014

Nick Schäferhoff

Nick Schäferhoff is an entrepreneur, online marketer, and professional blogger from Germany. He found WordPress when he needed a website for his first business and instantly fell in love. When not building websites, creating content or helping his clients improve their online business, he can most often be found at the gym, the dojo or traveling the world with his wife. If you want to get in touch with him, you can do so via Twitter or through his website.

Marketing in Uncertain Times: 17 Tips for Tactful Communication

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Community

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September 23, 2020

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At the time of writing this article, COVID-19 continues to spread across the world. And while some countries have had more cohesive responses than others, one thing remains for certain everywhere: how you market your business during this time is important. Not only to combat possible revenue loss but also stay in communication with your customer base. However, it’s not enough to just send out an email blast that says something to the effect of, “In these uncertain times, we care about you.” That will not suffice. Instead, it’s vital that you craft a marketing plan that speaks to the […]

What is Webflow? – A Webflow Tutorial for Absolute Beginners

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Development

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September 10, 2020

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Who hasn’t wanted to design their own beautiful website without having to do any coding at all? Thanks to platforms like WordPress, page builders, and website building services like Wix and Weebly, this has been possible for a while. In this webflow tutorial, you’ll get to know one more possibility. The sites produced with the options above can be a bit repetitive. You can usually spot them from a mile away. Webflow is an online tool that promises to do away with that. It promises to revolutionize website building, allowing you to design a fully-featured, gorgeous business website without needing […]

10 Programming Habits Web Developers Should Adopt

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Development

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September 2, 2020

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Anyone can learn to code, but developing good programming habits is another matter entirely. Programming is one of the easiest professions to pick up without any formal training. But when you’re entirely self-taught, you can end up with bad habits that are hard to kick. You may not even know you’ve picked up a common vice until someone points it out to you, resulting in the dreaded “spaghetti code”. However, it can make your projects unsalvageable and cause people to not want to work on a team with you. Ready to build better habits? There are some things even a […]

What Does It Mean to Have a High-Quality Website in 2020?

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August 26, 2020

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It’s 2020 and you know you need a high-quality website to make a positive impact on your potential customers. But it’s sometimes unclear what that even means. What constitutes a top-notch web presence changes quickly in this industry. “High quality” means something different in 2020 than it did in 2010, or even 2015 for that matter. For instance, responsive design is a must now, but that wasn’t always the case. Keeping up with the times is a challenge. But it’s well worth the effort if you want to start seeing results. If this is something you struggle with, that’s precisely […]

13 Excellent Tools to Automate Your Online Marketing

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Business

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August 11, 2020

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Online marketing can take a lot of time, energy, and resources, however necessary they are. As a consequence, you could wind up neglecting other essential parts of your business. Time to learn how to automate your online marketing. Through the use marketing automation tools you can take some of the load off your daily to-do list. Today, we’ll first be talking about how that works. From there, we’ll dive into a discussion of tools you can use to automate various aspects of your online marketing workflow. Let’s get going. How Marketing Automation Works Marketing automation is the process of using […]

How to Do a Content Audit of Your Website – A Step-by-Step Guide

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Development

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August 5, 2020

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Let’s look at a hypothetical: you’ve had a website for a while and though it used to perform decently, it’s suddenly not yielding the traffic you’ve come to expect. Your first instinct might be to panic, but that’s not a productive response. Jumping into targeted action and doing a website content audit is a better option. It’s sometimes difficult to know how to improve your website. But there is a solution. Performing a full content audit will reveal precisely what’s working and what’s not currently. And from there, you can implement a plan of action to elevate those aspects of […]

How to Achieve Work-Life Balance as a WordPress Worker

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July 31, 2020

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A lot of people in WordPress struggle with their work-life balance, especially those working from home. This was true even prior to the pandemic. In a remote work type of job where you can often set your own hours, establish your own workspace, and complete your projects however you’d like. Often, so long as the work gets done well, employers or clients will be pleased.  And while this level of flexibility is certainly nice, it also comes with an immense amount of responsibility. If you’re working from home, that means work life and home life are constantly at odds. And […]

9 Effective Tips to Shut Down Spam in WordPress for Good

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Development

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July 29, 2020

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Spam is a plague for many WordPress sites. While it’s not nearly as bad as it used to be, every WordPress user can testify to how annoying comment spam can be. And not just comment spam — spam in your forums, in your email and forms, everywhere! But it’s not just irritating for you. Web spam can have far-reaching consequences: reducing engagement by driving users away from your comments and forums, hurting your reputation, and even damaging your SEO. You need to do something about it fast. But if you have a spam problem, you’re probably hundreds of fake comments […]

SSH Beginner’s Guide for WordPress Users and Everyone Else

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Development, Security

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July 22, 2020

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Running a WordPress site often involves a lot of time-consuming maintenance tasks. Updating WordPress, deleting or adding files, checking the database; for every little thing you have to go log in to the WordPress dashboard. In this beginner’s guide to SSH, you will learn how the secure shell access can make your life a lot easier. SSH allows you to securely and remotely access your server through the command line. What used to take minutes of clicking around in the back end you can now do in seconds just by typing in a simple command. Ready to try it for […]

WordPress Shortcodes: Why and How to Create Your Own

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Development

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July 14, 2020

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WordPress shortcodes are super useful for customizing your site. Before there were blocks, that’s what people used to include complex layout elements. However, even in time of Gutenberg, shortcodes still have their place. For example, if creating your own block is beyond your capabilities (I don’t blame you), shortcodes are a valid alternative. They are also worth diving into if you simply want to expand your WordPress skills. In this post, you will learn everything you need to know about WordPress shortcodes: what they are, their pros and cons, how to use them, as well as how to create your […]

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