Beginners

Increasing your website speed is very important in today’s day and age. A slow website has negative impacts on user experience which affects the efficiency and productivity of the site. Relatively long loading times will certainly affect the overall performance of your website which will, in turn, lead to bad user experience, a high bounce rate, low traffic and loss in revenue. Sit back relax and follow this simple step by step beginners guide to speed up and optimize your WordPress website for supersonic speed. Do A WordPress Speed test First of all, you should do a WordPress website speed […]

If you want your content to reach readers outside your own audience, you need to make sure it is shareable. Your content needs to be something that anyone can connect to and want to share with their friends and coworkers. So how do you know if you’re providing engaging content? Here are some tips to make sure your content is not only read, but also shared around the web. The secret ingredients of shareable content There are some things that appear in content that make people eager and ready to share it. Those who have mastered these ingredients find that […]

“If your WordPress website is not properly maintained, then getting hacked is not a matter of IF, but WHEN.” This is a common saying in the WordPress community. Unfortunately, if you forgo the basic tune-ups on your WordPress website, it’s just a matter of time before your site is compromised. The good news is that if you treat your website like you would your car, and stick to regular maintenance along with these best practices below, your site will continue purring day in and day out like a well-cared for Aston Martin V12 Vantage Zagato. Get a Tune-Up Once a […]

In the midst of online businesses and the rise of online consumers, there are two types of business owners today: Those who need a website but don’t have time or money to do so Those who have a website but it doesn’t garner enough traffic from limitations (appearance or content) Regardless of what kind of business owner you are (or even what kind of website owner you are!), the best solution is WordPress. However, why is WordPress the most recommended website to use to run your own? Whether you’re a business owner or just want to start your own website […]

Are you struggling to find the right content management system (CMS) for your website? It can be confusing to choose one CMS that is right among several platforms available in the market today. We all know the website is the most valuable marketing asset of the organization that helps in driving revenue, brand awareness, and customer engagement. However, a lack of control is the major barrier to success in online marketing, which is why CMS is needed to update the online content easily and regularly. Finding the suitable digital experience that can be tailored to specific business needs is more […]

The Internet plays a huge part in everyone’s lives. We use it to shop, connect to people, and be entertained. However there is a group of people utilizing the Internet like never before, and in fact, planning their lives around it, Generation Z. Generation Z consists of anyone born after 1995 and makes up about 25 percent of the US population. This group, unlike any other, is letting the Internet shape their futures, and business owners need to take notice. According to a study conducted by WP Engine and The Center for Generational Kinetics says that 55 percent of Gen […]

Every single business owner needs to have a website. Whether that’s how you sell your products or a blog where you connect to your audience. It’s important to have an online presence. That can be daunting for someone who doesn’t know very much about the Internet. However, WordPress is a great option for anyone just starting out or looking for somewhere to build an enterprise site. There’s a reason the CMS powers 30 percent of the web. This article will take you through the very basics of creating your first WordPress project and then growing it as your company grows. […]

Unique selling propositions, or USPs, are the way companies show how they are better than their competition. In the past, businesses would do this by advertising on television or the radio with the hope of convincing the viewer to choose them. In 2018, the majority of businesses are online. There is serious competition in this area, and companies are employing various SEO tactics to ensure that internet traffic is directed toward their website. However, if customers land on the website, first impressions are crucial. The web page has to instantly grab the users attention. In order to convey your competitive advantage over the […]