Development

Owning a self-hosted website can be fun and rewarding. And for businesses, it’s essential to have a website that looks good, works well, and that you can count on. WordPress is an excellent platform for getting this done. But no technology is perfect, and nobody is immune to making honest mistakes now and then.  A survey of 200 companies revealed that website downtime costs enterprise businesses more than $26.5 billion in lost revenue every year. The survey also showed only 56% of companies in North America have a plan to recover from an outage. That doesn’t have to be you. […]

The first recorded usage of the term SEO was in 1997 on the site MMG WebStep Services, where it was listed as part of several service packages they offered.  Interestingly enough, other services included in the packages were link development, writing and distributing press releases, and online advertising— and many digital marketing firms still offer similar services today.  The truth is, the core of SEO has not changed much in the past 28 years.  According to Nigel Stevens, the CEO and founder of Growth Lead, the core of SEO is:      “Figure out what people are doing, create authority on it, […]

There’s something exciting about new WordPress releases. The updates help to keep your site’s security in check, they come with cool new features and some of them promise to not only improve the back end of your site but your visitors’ experiences as well. Just click on the “update” button and wait for the magic to happen. That’s how it’s supposed to go, right? Well, that’s not always the case. If you’ve had the horror of watching your site taken out by an update, you might still be traumatized from the whole ordeal. And if you haven’t, then count yourself […]

Late nights, early calls and non-stop developments. Just a few of the highlights for Rémy and Augustin, co-founders of SaaS tech startup Weglot.   Back in 2015, they had one simple idea: help businesses translate their website without the need of developers.  With many WordPress translation plugins already on the market – the goal of Weglot was different. To create a WordPress translation plugin that would be incredibly simple to set up, powerful, encompassed SEO best practices, and one that was fully compatible with all themes and plugins. Not an easy feat. But one that Rémy and Augustin were determined to […]

History logs and ‘rollbacks’ are useful developments in the history of computing. While there’s something to be said for their contributions to decision paralysis, you’re also afforded a sandbox for making constant improvements to your site and portfolio. For example, you can iterate over and eradicate a number of common web design portfolio mistakes, such as poor social proof elements and outdated samples. Given the near-limitless scope for doing this, carrying out little tweaks here and there is an easy way to improve your odds of success. In this post, we’ll look at why you’d want to consider how your […]

When it comes to hosting, you have plenty of options to pick from. There are hundreds of web hosts you can use, and they often provide various types of plans. Some of the options are fairly self-explanatory, such as ‘shared’ plans or ‘dedicated’ servers, but that isn’t necessarily the case with cloud hosting. Cloud computing has been around for a while, but it was only during the back half of the last decade that it started to pick up steam within hosting. It’s a perfect match, however, because cloud computing enables you to increase or decrease the resources you have […]

Search intent is the key to creating content your audience absolutely loves. You may think you’ve already got this covered by targeting certain key phrases, but keyword research alone doesn’t reveal one important aspect – the “why”. Why is your audience interested in that particular keyword or phrase? What are they hoping to achieve? The answer to that is search intent. Once you’ve figured out the intention behind search queries, you can better serve the people interested in your content. And that might just be your way to not only higher rankings, but increased traffic and leads. To help you […]