MailChimp

Email remains one of the most effective marketing tools. Having a direct channel for connecting with your audience is a priceless way to bypass all the noise on the Internet. Among the many email marketing providers is MailChimp. The service is a favorite for bloggers and small businesses. And the best part is, it completely free to use up to 2000 subscribers. In this article we will go over the basics of using MailChimp for email marketing. Our goal is to help you create your very own MailChimp account, start collecting email addresses on your website, send out your very first email campaign, […]

We have all heard it before: “The money is in the list.” Building a thriving list of email subscribers is one of the cornerstones of a successful website. Despite being a slightly older form of digital communication, it remains one of the most important ways of staying in touch with your audience. Forking over your email address is a huge sign of trust from the side of your visitor. It gives you direct access to their inbox, a coveted sanctuary for most, making it likely they will actually read what you send them and come back to your site. It’s no […]